Award-winning digital marketing director & public speaker with 12+ years of experience helping some of the world's biggest brands grow their online presence internationally. With a background in psychology, I'm passionate about combining psychological theories & online marketing to create campaigns that are backed up by science.

Cognitive biases affect us all, even if we don’t like to admit it! Using a number of psychological theories, I will guide you through the world of cognitive biases. Using real life examples from my day-to-day life in a SaaS company, after my talk you'll be able to better position your software/app/platform, address user biases, and in turn increase sales.